Projects > Cromwell Place

Information Team
  • London SW7
  • Client: John Martin Gallery
  • Size: 4,000sqm / 43,055sqft
  • Services: Retail
    Mixed Use

A detailed feasibility study for the conversion of five Grade II listed mid-Victorian townhouses, currently in use as office and residential accommodation, into a commercial art gallery complex, which will offer flexibility of tenure to as many as forty smaller gallery operations. In addition to this, the later rear extensions of the houses will be converted into a large museum quality exhibition space which will be able to accommodate travelling exhibitions. The scheme considers the houses as found spaces, with specific qualities of scale, materiality and light which inform the design of the complex’s new spaces.

A new entrance, set back from the street within its own courtyard, is simultaneously bold and recessive, working within its heritage context and offering a more accessible way in alongside the continued use of the existing front doors. The historic spatial hierarchy of the houses is retained and adapted with public spaces on the lower levels and more private accommodation set above. Along with a bistro / café, and bookshop, this proposal offers a new typology which responds to the changing nature of the art market.

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